Pricing & Discounts
The discount that doesn't eat your profit
The discount that doesn't eat your profit
A percentage that looks modest on screen can be larger than your entire margin. Here is how to work it out before the campaign goes live.
The campaign calendar: when to discount and when to wait
The campaign calendar: when to discount and when to wait
Selling seasons in the Gulf are known months in advance. Stores that prepare weeks ahead sell more and discount less.
Slow movers: when to discount and when to let go
Slow movers: when to discount and when to let go
Every store has products that haven't sold in months. Some need a discount; others need a different decision entirely.